Email reactivation for UK chiropractors & physios
You've got years of patients sitting quiet in a booking system — not unsubscribed, just forgotten. I write short, human email sequences that get them back on the table.
The problem
Every clinic builds a list this way — intake forms, referral sign-ups, old newsletter subscribers. Most of it goes quiet within a year or two. Nobody unsubscribes. Nobody deletes it. It just sits there, open, waiting for a reason to come back.
What you get
I look at how big your list is, how old it is, and roughly how much of it has gone cold — no cost, no obligation, just a clear picture.
A short, written-for-your-clinic email sequence aimed at lapsed patients — the tone a health clinic's patients actually expect, not a hard sell.
Optional monthly emails that keep new and existing patients warm, so the list doesn't quietly go cold all over again.
Why a specialist
I only write for chiropractors and physios. That means I already understand the patient journey — first consult, course of adjustments, the natural point where people quietly stop booking.
Every campaign is written to sound like it's from your clinic, not a marketing agency, and handled with the same care you'd want around patient data and GDPR.
The best reactivation email doesn't sell an offer — it just reminds someone they meant to come back.
How it works
I take a look at your existing list and booking history and tell you honestly what's there to work with.
I write a short sequence in your clinic's voice, aimed specifically at the patients who've gone quiet.
The campaign goes out, and we track opens, clicks, and — the number that actually matters — rebookings.
You keep every email either way. Some clinics stop there; others keep me on for a monthly nurture sequence.